Case Study

Born Yesterday Bakery

Web Design & DevelopmentDigital StrategyUX/UI
Born Yesterday Bakery website on different screen sizes

Introduction

Born Yesterday Bakery, nestled in the heart of Western Maine, crafts sourdough baked goods using local, organic, and ancient grains. With a focus on quality, sustainability, and community, they have created a truly special experience for their customers.

When Syd approached Wave Land, they were ready to expand their reach and share their incredible creations with a wider audience. It was clear that a custom website would help bring their vision to life.

Challenges & Solutions

Challenges

Syd needed a way to:

  • Establish a professional online presence for Born Yesterday Bakery.
  • Provide an online store where customers can easily purchase bread and baked goods.
  • Communicate their values and story effectively to their audience.
  • Create a cohesive brand identity that reflects their commitment to quality and sustainability.

Solutions

To meet these needs, we:

  • Built a Custom Website: Designed and developed a visually stunning, user-friendly website that showcases Born Yesterday Bakery’s offerings and values, leaving ample room for storytelling and essential business information.
  • Created an Online Store: Integrated a Square store, empowering Syd to manage and maintain product listings with ease.
  • Enhanced Communication: Added a contact form to facilitate direct communication with customers and potential collaborators.
  • Defined Clear Branding: Established a cohesive brand identity that highlights their commitment to sourcing local and organic ingredients, milling flour in-house, and crafting exceptional sourdough baked goods.

Outcomes

Results

The new website has provided Born Yesterday Bakery with:

  • A beautiful online presence that Syd is excited to share with their community.
  • A streamlined online store, enabling them to generate revenue both online and in-person.
  • Clear communication channels that connect them with their audience, built on principles of accessibility, usability, and sustainability.

Ongoing Partnership

We continue to host and maintain Born Yesterday Bakery’s website, providing flexible feature updates and 24/7 customer service. Syd frequently leverages our support for digital strategy and consultation, ensuring their online presence stays strong and aligned with their goals.

Explore their story and sourdough creations at BornYesterdayBakery.com.

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