Robby Webb

Introduction

Robby Webb is an amazing recording engineer, producer, and drummer based in Philadelphia.

Fun fact: Robby has recorded pretty much all of my music! Without his expertise, I wouldn’t have had the guts to write and record as much as I have. Beyond being a long-time, trusted collaborator and friend, Robby has been a loyal client of Wave Land for years.

When Robby came to me, he was ready to take his business to the next level. As an engineer and producer, it’s important to showcase your past work and help prospective clients understand your creative voice.

Recording is deeply personal, and building trust with your producer or engineer is essential to making great music.

With this in mind, we worked together to create a website that reflects who Robby is, what he specializes in, and what clients can expect when they work with him—all while highlighting his incredible portfolio of work.

Challenges & Solutions

Challenges

When Robby approached Wave Land, he didn’t have a website or any kind of online presence.

He needed a way to:

• Clearly communicate with potential collaborators and clients.
• Showcase his past work to help build trust and highlight his expertise.
• Establish clear branding that reflected his confidence and professionalism as an engineer and producer.

Solutions

To address these challenges, we:

• Created Clear Branding: Established a cohesive brand identity that highlights Robby’s experience and multi-genre expertise, while staying approachable and authentic.
• Built a Custom Website: Designed and developed a modern website that puts his mixing and production services front and center. The site has a intuitive user flow, accessible navigation and features, and clear call to actions focused on conversion.
• Built a Custom CMS to Showcase His Discography: Built a comprehensive discography page to display examples of his work, giving potential clients a clear idea of what Robby is capable of. Robby's unique CMS configuration, built with Sanity, allows him to do discography updates on the fly, keeping his site active with fresh content.
• Embedded Music Players: By leveraging FilePass, we were able to embed samples of his music that users can listen to with no compression or latency.
• Added a Contact Form: Included a contact form that collects project-specific information to help Robby kick off new collaborations seamlessly. This form reflects our commitment to ethical data collection by only gathering what’s absolutely necessary, with user consent.

Outcomes

Results

Thanks to his new website, Robby now has:

• A stunning online presence he’s proud to share with his community and collaborators.
• A website that showcases his most up-to-date discography and music samples, helping potential clients connect with his creative voice.
• Clear, accessible information that makes it easy for users to take the next step.

Ongoing Partnership

We continue to host and maintain Robby’s website, providing flexible feature updates and 24/7 customer service. Robby frequently reaches out for digital strategy and marketing guidance to keep his online presence strong and aligned with his goals.

Testimonial

"Josh had incredible insight through the whole process. It helps when the person who is building your site understands music and what you want to portray." — Robby Webb

Check out Robby’s incredible work and shiny new website at RobbyWebb.com.

If you’re a musician or artist looking for a website tailored to your craft, let’s chat. Together, we can bring your vision to life!