Supervoid

Introduction

Supervoid has been one of our most trusted clients since Wave Land’s early days, and in 2024, their rapid growth meant it was time for a major website upgrade.

Supervoid is a visual design studio specializing in dynamic, interactive media for live performances, narrative films, and brand identity. Their expertise spans production design, set design, lighting design, video design, and production support for touring artists, festivals, art installations, and narrative films.

With an impressive client list, including Rage Against the Machine, Jane's Addiction, Tyler Childers, and more, Supervoid blends creativity with technical expertise to push the boundaries of visual storytelling and captivate audiences.

As a long-time friend, fan, and collaborator, I was excited to create something that would do their impressive work justice.

This wasn’t just about refreshing the look of their site; it was an opportunity to overhaul their branding and build something that matched their creativity and ambition.

Challenges & Solutions

Challenges

• The site didn’t fully capture Supervoid’s reputation or showcase their world-class client list.
• Their branding and messaging needed to align with their creative output and growing ambitions.
• The user experience lacked the level of interactivity and engagement that their industry demands.

Solutions

To meet these challenges, we:

• Redesigned the Website: Delivered a bold, visually engaging design that put their one-of-a-kind work front and center.
• Enhanced Branding: Built a cohesive brand identity emphasizing their expertise, high-profile projects, and recent press coverage.
• Improved User Experience: Designed subtle CSS animations and interactive elements to bring the site to life, complementing their incredible visuals and keeping users engaged.
• Confident Communication: Easy-to-navigate layouts and beautiful design help communicate their core services and overall brand and vibe.
• Focused on Digital Strategy: Crafted a content strategy to prioritize storytelling, credibility, SEO improvements, and strategic analytics, ensuring their work gets the spotlight it deserves.

Outcomes

Results

The new Supervoid.tv launched with incredible results:

• 976% increase in page views
• 79% more unique visitors
• 851% increase in session duration
• 50% lower bounce rate

These numbers highlight how great design and user-focused strategy can make a measurable impact.

Ongoing Relationship

We’re proud to continue working with Supervoid, providing ongoing support and updates to keep their site running smoothly. Watching their growth and success inspires us, and we’re thrilled to be part of their journey.

Testimonial

"We reached out to Wave Land to help us develop a custom website that couldn't be made with even the most advanced templates. Their ability to guide us toward achieving our vision with both creative and technical expertise made creating our site a breeze. We had a very unique vision for the site that wasn't something we'd seen done before, and Wave Land made it look easy." — Drew, Founder of Supervoid

Check out the site at Supervoid.tv.

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